Twitter, over the years, has evolved from a platform used to post pictures, tweets, and links for fun, entertainment and education. It has become a platform that has opened doors of opportunities for users; people now get jobs, meet their spouses, get endorsements and even travel out of the country through this platform. However, there are individuals who have a strong online presence, thousands of active followers, and are referred to as “Influencers”. These influencers don’t just make Twitter fun, or entertain and educate their followers. They run online campaigns for big brands; they are into digital marketing, content creation, branding, Public relations, and artist management, start-up advisory to mention but a few. These “influencers” are the toast of big brands such as Coca Cola, Pepsi, Multichoice, Google, AIICO, Airtel, Access Bank, Glo, Peak Milk and many others. They’ve turned what used to be a hobby or an avenue for fun to a source of income.
City People’s ADEOLA FAGBIYE brings you a list (in no particular order) of 10 top Twitter influencers who big brands patronize and how they are raking millions online.
IBE KENNETH (@ipissvodka)
Mazi Ibe as he is popularly referred to among his followers real name is Ibe Kenneth with the handle @i_pissvodka. He is a start up advisor, brand manager, content creator, PR Strategist, Digital Marketer and is the CEO of Ipissmedia a brand he started a few years ago. It is media firm which runs Adverts, promotions, hypes, publicity and online marketing campaigns for big brands such as Airtel, Glo, The Guest House Ikoyi, AIICO, Access Bank, Union Bank, Multichoice, Cowbell to mention but a few.
Ibe Kenneth has quickly become one of the top Twitter influencers; he has over 140k followers on Twitter. He’s been able to leverage his following to earn awesome income monthly for his company in a variety of ways, from rib cracking tweets, speaking to selling merchandise, branded content, and more.
PAMILERIN ADEGOKE (@ThePamilerin)
Popularly called by his social media handle, ThePamilerin, Pamilerin Adegoke has been able to help so many clients grow their social media presence as well as followers thereby resulting in improved revenue. It is worthy to state that Pamilerin decided to start his own media house and build an online following with over 120k followers and his online presence is so powerful that brands like Airtel, GLO, Pepsi, Coca Cola, Adekunle Gold and others have a secret weapon in him and his consulting firm (TheStateAgency), which comprises of the top social media influencers all across Nigeria. Though quite controversial on Twitter, Findings have shown that ThePamilerin rakes in large income monthly and has been featured on The Sun and Punch newspapers’, Wazobia, Silverbird Television and few others.
CHIDI OKEREKE (@Chydee)
Chydee as he is popularly referred to on Twitter is an influencer with over 70k followers Twitter. Chidi Okereke is a digital communications professional who runs a media agency called Thisruption Communications in Nigeria. He has carried out campaigns, adverts and promotions for big companies like Visa, Access Bank, Heineken, Pepsi, PeakMilk, and a flurry of other companies, thereby raking six figures monthly. His unique Twitter timeline is family-friendly and fun, not controversial, making him one of the most liked and relatable “influencers” on social media.
DEMOLA ADETONA (@DemolaExpoze)
Demola is an amazing personality with a lot of energy when it comes to pushing contents on social media. Most know him on Twitter, Instagram and in other social places as DemolaExpoze. He’s bold, audacious, and entertaining. Demola is a guru when it comes to social media influencing. He launched his media house, Expoze, in Nigeria few years ago. He earns huge income monthly via numerous campaigns. He has handled online publicity for the likes of Fidelity Bank, Samsung, Coca-Cola, and Google. Demola is one of the most sought after social media influencers out there with a strong online presence, he has over 183k followers, and you will agree with us that he is an asset.
OLUWAKAYODE ILEDIPO (@DatGuyKofo)
In fact, Oluwakayode Iledipo is on a mission to make a significant difference in the African community. Steady making fat figures on Twitter, this guy is a force to reckon with. There are talkers and there are doers, DatGuyKofo is a doer, who Twitter users greatly admire his drive and tenacity. Few years ago, he took a bold step and launched his media firm called DATGUYKOFO (DGK) through which he launches his online campaigns for big brands and he has been doing really well.
CROSS BENEDICT (@Elcruxifixio)
Cross as he is popularly referred to on Twitter is a Petroleum Engineer turned Digital Media Strategist and content creator. He is the CEO of Elkros Media Hub a digital marketing firm which runs online campaigns, promotions, adverts and publicity for top brands such as Gulder, DSTV, 1XBET, TECHMONEY to mention but a few. He has over 49k followers on Twitter.
PAUL ANDERSON (@Lazywrita)
He’s an author, a digital marketer, columnist, blogger, writer, content creator, a technologist, a speaker and a consultant with thousands of followers on Instagram. He goes by the name Lazywrita to many of his followers, and he is a super-talented social media influencer who is passionate about tech, digital and social media influencing.
He has worked with so many top brands, some of which are Visa, Google and Guinness. As the Chief Executive Officer at LazyMediaNG, Paul earns huge amount monthly from social media influencing. He has featured on many Television and Radio stations like Wazobia Max, Reel Radio, Twitter Radio, Galaxy TV, Reloaded Magazine and many others.
BHADMUS HAKEEM (@Bhadoosky)
He is an Experienced Social Media Expert, well vast in managing large scale social media channels and creating new engagement campaigns to raise awareness for products and services, as well as improving image and customer experience for people patronizing brands , making it easier for them to find the information they need. He has been frequently involved in social media publicity of top brands in Nigeria and referenced by various media, Bhadoosky is one of the most-versatile influencer on Twitter.
TOMIWA ALABI (itsTomiwa)
Tomiwa Alabi is an award winning social media marketing expert, he is the founder of LagosLife and UnilagGist. With over 50k followers on Twitter, he runs marketing campaigns for big brands on Twitter and he is cashing out daily.
TOSIN AJIBADE (@OloriSupergal)
This queen is a digital media strategist, content creator who is into digital marketing. With over 113k followers on Instagram Tosin teaches people how to monetize their influence on social media and is a toast of several brands in Nigeria.