As the world continues to unlock its social doors after a year’s hiatus, owing to the Covid 19 pandemic, organizers of the annual Africa Fashion Week Nigeria (AFWN) will be collaborating with NTDC Tour Nigeria to return this year, with a most spectacular event.
Focused on promoting indigenous emerging and established brands to international buyers, the AFWN is also reputed for bringing together the most promising, talented, and recognized fashion designers, and brands from across Nigeria and Africa to showcase the latest trends and products to a large and diverse audience of consumers, industry enthusiasts, and the press.
Founded by Princess Ronke Ademiluyi, with the aim of promoting homegrown brands, while preserving our culture, Africa Fashion Week Nigeria over the years has become not only a top-rated platform for fashion design, ready-to-wear, accessories, styling, and other new designs in the country but also a world renowned platform for promoting brands, displaying originality and broadcasting fashion trends.
Now, in its 6th year, as a social enterprise, Princess Ademiluyi says “our main focus is to use fashion as an instrument of sustainability and social change. We focus on empowerment, education and the preserving and manufacturing of indigenous and heritage textiles.”
Ronke Ademiluyi says the
theme this year,’The Impact of Indigenous Fabrics and Tourism to the Nigerian Economy’ is pivotal to the essence of the brand, in its continuous effort to reviving the decline of local textile industries in Nigeria and hence our collaboration this year with NTDC Tour Nigeria.”
This year’s event is billed to hold on Saturday, 4th and Sunday , 5th ,December at the Ojaja Hall, Ife Grand Resort, Ile Ife, Nigeria. It will feature exciting runway shows, fashion talks, adire oodua workshop and exhibitions.
A special highlight of this event is the merge of the AFWN Designers, with the Queen Moremi Ajasoro finale, where the crowned winner goes home with fantastic prices.
The hybrid fashion event will cater to both in-person showcase and live streaming, digital activations around the venue; featuring designers’ films, brand advertising, and special messages of support.
His Majesty The Ooni of Ife who is the Ambassador Plenipotentiary of Africa Fashion Week Nigeria says that hosting this edition in ile Ife will enable us to show the ancient city of ile Ife to a young generation of designers who have never visited Ife which is promoting tourism through fashion. It will also generate income for the community through various services being rendered during the event.
The Highlight of Africa Fashion Week Nigeria is the launch of Adire on Wheels by The Chairman of Adire Oodua Hub the Ooni of Ife
The Chairman of the Adire Oodua Textile Hub, His Imperial Majesty Ooni Adeyeye Enitan Ogunwusi, Ojaja II Ooni of Ife will be launching the 1st of its kind Adire Mobile Boutique. Adire on wheels at the upcoming Africa Fashion Week in Ile Ife.