Music is one big business that has turned a lot of Nigerian youths into multi-millionaires, equipping them with the resources to live their dreams. In Nigeria, new artistes are being made everyday, and the record labels’ impact on the entertainment industry is telling and cannot be ignored.
We live in an age where the power of traditional record labels has waned significantly. These days, Nigerian musicians operate in the music industry with the backing of their sponsor who remains quiet partners. So many record labels have broken down and young people have now been the better for in it.
This is in no way a slight towards independent musicians. This is just a way to celebrate those who are new and feel the place of a record label is not dead in the music industry. City People Entertainment Reporter, PRECIOUS POMAA brings you a list of the new record labels making waves in the entertainment industry.
This label Is less than a few months old, Marlian Music Group Nigeria was established in 2019 December. The label is home to all Nigerian acts like Mohbad, Zinolesky, C black and Fabian. This label is owned by the very controversial Naira Marley, The entrant of this global music giant also signifies that the rest of the world is paying attention to African music globally
Zanku music is a record label and talent management company that started operation this year. The label has a star act, Zlatan who is also the CEO. The label has currently been pushing its first song tagged Quilox which has been accepted by Nigerians and has gained massive air play in TV and Radio Stations. The label’s major aim is to bring back the alternative music with their star acts Zlatan and they are close to making that happen already even though they have not signed any artiste yet.
DR DOLOR ENTERTAINMENT
Dr Dolor entertainment is a record company, content owner and artist management firm focused on providing diverse audio and visual entertainment across Nigeria. The company is headed by the one and only Dr. Dolor Drl has independent record label under it which has over 4 artistes on it, Teniola Apata the billionaire crowner is also signed to the label which is making massive waves
MIX NAIJA ENTERTAINMENT
Mix Naija is an Entertainment brand, record label and promotional body, it was established in 2014 by Famoylin Ayomide. The record label aspect is the most promising and recognized area from the ever growing brand. It came into existence on the 6th of May 2017. The label went on to sign its first act, Tolulope Ajayi better known as T Classic the same year. The label has been pushing out major hits through their star act starting with “I want you” in 2017 as well. The record can now boast of a roaster because of their hit song “Fall in Love” by their star act which features DMW big act Mayokun. This song has gained massive air plays around the country. He has also dropped other songs which are also enjoying massive airplays in and out of the country. The main aim and focus of this label and its team is to dish out twenty first century music while establishing a unique niche for themselves.
DORO MUSIK GANG
Doro Musik a label owned by showbiz promoter, Yusuf Abdou Ramy, also known as Doro Bom. The label has also signed ex-YBNL artiste, Opeyemi Babatunde Rahim popularly known as Lyta after he made a passionate cry for help since falling out with his ex-record label. Doro Musik Gang launched out officially in August 2018 with songs from its act, Bobby Jazx with hit songs such as Kowope, Key, Show Dem featuring Zlatan and others. The label has helped Lyta to release the hit song, Monalisa, with a remix featuring Davido, and has also released, ‘Worry’ a song which is gaining massive air play. Speaking on his antecedents in the entertainment industry and record label, the showbiz promoter, who is born to a Nigerian mother and Cameroonian father, expressed his commitment to connecting African talents to the world.
Cash Nation is the new wave of creativity set to change the face of music and Entertainment in Nigeria and Africa. The label has just a lead star act Jarry Shay who sometime ago bagged an award at the City People 2018 Music Award. Cash Nation did well with their hit single ”Aiye” which has gained massive air play in the country. Barry has recently dropped other songs which has made the world believe he is here to stay
DON SYLVESTER RECORD (DSR)
Don Sylvester record is a record label and, entertainment outfit that started operations last year 2017. The label officially has many signed artistes but has only unveiled 2 who are set to take music to another level and they are K West and Adams Swag. The label may not boast of a roaster yet, but they do have couple of songs from the two acts and they are enjoying massive air play and the label is also making waves in the music scene.
Swerve Innercity is owned by Reme Arnold better known as Ray Ting. Swerve Innercity was established in November 23, 2015. Swerve Innercity brand is a management and record label. It is a full service creative talent and event management outfit operating primarily in the Entertainment, Sports, Media and Arts sectors. The record label arm has star acts like Blue Ice Johnson, Skyz,Kidian, Iba, Chindu and Sauce Prince. They oversee the day to day business/affairs of their talents and ensure that they maintain sustainable competitive advantage over other companies and provide them with good talents to promote their brands.
PLondon music is a record label that was established early this year with a star act in person of Areezy the ”Oro” Crooner. PLondon has been pushing out major hits through their one star act, Areezy, and the label has been waxing stronger day after day with hit songs that have gained massive air plays around the country.
Flyboy is owned by the popular music act Oluwatobiloba Daniel better know as Kizz Daniel. The label came into existence shortly after he left G-Worldwide, Kizz has been doing very good since he left G-Worldwide.
He has signed two artistes to his label in person of Demmiee Vee and Philkey. The two acts are both doing well in the music industry and are ready to crush anyone who stands in their way. Demmiee Vee was already accepted by Nigerians after his hit song ”Tiff” but Flyboy has helped boost his career. The label has been putting more work into pushing both of them. Flyboy INC is one of the new labels making waves in Nigeria because of its lead act Kiss Daniel and the Tiff crooner.