Nigeria is a global giant. Forget about the little negative news and focus on the outstanding positive achievements. With a vibrant young population, the world’s 6th most populated country, and the most populated black nation on the globe, Nigeria is indeed a global powerhouse. On the African continent, our movies, music, food, and creative ability rule and it is all gradually taking over the world stage thanks to very dedicated women and men who have taken Nigeria to the world in grand style, positively rewriting our story through diligence and hard work and passionately rebuilding the Nigerian brand and reenergizing the Nigerian identity.
One such Nigerian, and indeed African champion, is Chief Obinna Iyiegbu aka Obi Cubana regarded as one of Nigeria’s most outstanding brand icons, leveraging his wealth of leadership and business experience, personal contact, and social capital to push the Nigerian story across the world. From his nearly two decades of success in lifestyle hospitality, real estate, and FMCG, he has proven that everything he touches turns to gold and is gradually reshaping the world’s perception of Nigeria.
An outstanding business leader, some would describe him as a ‘celebrity with some street credibility’. Obi Cubana is one of the few in Africa’s biggest economy who can make a success out of every endeavor he ventures into; it is a phenomenal ability that has made him a household name. His recognition and acceptance within the upper, middle, and lower class in Nigeria speaks volumes of his ability to connect and inspire hope amongst all generations, old and young.
Following the successful launch of the Odogwu Hammer Alcoholic Mixed Vodka Energy Drink, which has been making waves in the Nigerian beverage market, this is a unique high-quality, caffeine-free beverage, that is meticulously crafted using premium ingredients. Obi Cubana has further taken bold steps to set the pace for the beverage industry by taking his locally produced Odogwu Hammer to the global stage in a grand style as he embarked on an astounding tour through ten top cities of the world during the summer of 2023.
This captivating journey spanning ten diverse cities showcased Odogwu Hammer’s unique blend and its unparalleled ability to provide a sustained boost. Obi Cubana’s tour of luxurious locations such as Le Ciel Santorini, Akrotiri Santorini, Greece, Waldorf Astoria in Cancun-Mexico, Canary Wharf & Hilton at Park Lane, London-United Kingdom, and then a US tour covering the cities of Newark-New Jersey, Atlanta-Georgia, The Address-Houston, Potomac-Maryland, downtown Chicago-Illinois, is more than just a vacation; it’s a strategic move to put his Odogwu Hammer mixed Vodka energy drink on the global stage while rewriting the Nigerian story.
The Odogwu Hammer Alcoholic Mixed Vodka Energy Drink, crafted with precision and designed to invigorate the consumer’s taste buds and mind, is now making its mark on the international stage. This product embodies the spirit of strength, resilience, and determination, which are values synonymous with Obi Cubana’s journey to success and the truly Nigerian spirit.
The remarkable journey began at the Lavish Waldorf Astoria Cancun, where Obi Cubana was welcomed with open arms by dignitaries and influencers. From there, he made his way to Newark, New Jersey in the United States where he interacted with members of the Nigerian diaspora community, further strengthening ties with his homeland. Among the prominent personalities who joined him in the function were Ras J. Baraka, the current Mayor of Newark, New Jersey, and an American educator, author, and politician, Prince Daniell Wilson fondly called inkmoney, who is a singer, songwriter, and producer, graced the function to welcome Obi Cubana to Newark, NJ.
While appreciating them for coming, Obi Cubana said he was honored to be received by the Mayor, Ras Baraka, who he described as one of the people looking out for Nigerians in the Diaspora. “I am proud to represent Nigeria on the world stage and introduce the world to Odogwu Hammer and we are definitely going to come back here with more vibes for our people,” he said
Moving on to Atlanta, Georgia, to participate in the remarkable Headies Award event, hosting numerous entertainers and hospitality industry experts from Africa and around the world, celebrating the African Renaissance, Obi Cubana was conferred with the honor to present the Next Rated Category award to the winner, Asake (Mr Money). On presenting the award he mentioned that Asake is a special one, in his own words “Congratulations special one, Africans making Africa proud”. He was indeed proud of the great feat achieved by our musicians on the global stage. The Icon had a good time with his friends and business associates in the Diaspora before and after the event with the refreshing Odogwu Hammer ever present throughout the period.
After the visit to Atlanta, Obi Cubana continued his tour of the USA, and his next point of call was The Address, in Houston, Texas. This city offered the perfect platform to showcase Odogwu Hammer to the Texas audience as he had a great time, connecting with them. From there he moved to Potomac, Maryland, this new city allowed him to engage with business leaders and explore potential distribution partnerships. The journey continued to, downtown Chicago, Illinois, and witnessed the Odogwu Hammer experience, with its vibrant and diverse population taking a keen interest in the Nigerian Mixed Vodka Alcoholic Energy Drink.
Other remarkable locations visited during this tour were the legendary Times Square in New York and other destinations in Washington DC. Obi Cubana had to take Odogwu Hammer to the Capital of the world’s most powerful country, the United States of America. A stopover at the White House, and the Capitol Hill building in Washington DC, this final visit compliments the continents tour as it signifies that Obi pays attention to detail and the relevance of visiting the seat of power. It is the Odogwu brand story and the Nigerian story of resilience, inspiring hope and building a new global force for Nigeria and rest of Africa.
Obi Cubana rounded up the American tour and headed straight to London, United Kingdom, where he visited Canary Wharf and the London Hilton on Park Lane. These premium locations played host to Obi Cubana as he met with international distributors, retailers, and drink connoisseurs, solidifying Odogwu Hammer’s presence in the UK and telling the Nigerian story in a new and unique way, a story of resilience and one poised to ‘conquer’ the world afresh.
To further complement the adventure, Le Ciel Santorini in Akrotiri, Santorini, Greece, offered the ideal backdrop for Obi Cubana to unwind after an action-packed tour, while also introducing Odogwu Hammer to the Greeks and other tourists seeking a unique beverages experience.
Obi Cubana’s tour across these top destinations was not just about experiencing the world’s finest hospitality and lifestyle but it was also about showcasing Nigeria’s entrepreneurial prowess and the quality of Odogwu Hammer Alcoholic Mixed Vodka Energy drink.
Commenting on this momentous journey, Obi Cubana stated, “I am delighted to have embarked on this incredible journey to promote Odogwu Hammer Alcoholic Mixed Vodka Energy Drink across the globe. This drink encapsulates the essence of vigor, determination, and unwavering spirit to succeed, which aligns perfectly with my life philosophy. I look forward to sharing this exceptional product with more people from different walks of life home and abroad.”
“Odogwu Hammer Alcoholic Mixed Vodka Energy Drink is set to disrupt the beverage industry globally with its exceptional taste, packaging, philosophy and energizing properties. Odogwu Hammer is a game-changer for those who demand the very best in their pursuit of excellence. Hence this tour marks the beginning of a promising global journey for the brand. The world has taken notice, and Odogwu Hammer is poised to become a symbol of Nigerian excellence on the global stage.
“This tour has been an incredible journey, and I am excited to see how our alcoholic mixed vodka energy drink is embraced, accepted, and consumed internationally.” He said.
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